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Locking in Business Name Vanity URLS on Facebook

Posted June 16, 2009  |  By Hilary Smith, Customer Support Manager  |  Filed under: SEO, Social Media


For those businesses who have pages on Facebook, and want to lock-in their vanity URL, in order to make sure that potential customers or partners can find them, the basic requirement is that it must have at least 1,000 fans to even attempt to lock in the name. According to All Facebook, one way around this is to apply to reserve a username, but the catch is that the business name has to have a trademark.

The bottom line is to continue using those strategies to build your fan base, so you can then reserve that URL.